“To franchise or not to franchise?” It’s not quite Shakespeare’s original line, but for many business managers, it’s a real decision when hiring janitorial services.

If you’ve worked with a cleaning franchise before and weren’t satisfied, it’s understandable to hesitate. Let’s walk through the strengths and weaknesses of each option so you can decide what fits your business best.

Where Franchises Often Fall Short

Franchise businesses offer a plug-and-play model for aspiring cleaning service owners. While that makes it easier for someone to enter the industry, it doesn’t always translate to quality service for customers.

Here are a few common challenges with cleaning franchises:

  • Just because the company name is well-known doesn’t mean each local branch meets the same standards.
  • Many franchisees are new to the field and may lack the skills or commitment to deliver consistent service.
  • With so many franchises available, the chances of picking one that underperforms are higher.
  • Some rely on contract workers (1099s), which can lead to weaker control over staff and results.

When Choosing a Franchise Might Work Well

Despite the concerns, there are situations where a franchise could still be a good fit:

  • Small offices or spaces – Franchise cleaners often compete well on price and efficiency for small square footage.
  • Widespread locations – If your company has buildings in multiple areas, sticking with a single franchise brand might simplify coordination.
  • Established, well-run franchises – Not all are created equal. If you find a franchise with a proven track record and strong local leadership, it may serve you well.

Why Independent Janitorial Companies Often Win Out

Independent cleaning companies—those not tied to a national franchise—bring several key advantages to the table:

  • Proven track record – These businesses often grow through hard work and long-term client satisfaction.
  • Better resources for complex jobs – They usually have the people and tools to handle larger buildings or more demanding cleaning tasks.
  • Lower overhead costs – Without franchise royalties or brand fees, they can offer more competitive pricing.
  • Personalized service – Local, independent cleaners are often more flexible, tailoring services to fit your exact needs rather than following a set template.

The Final Act: Your Decision

Much like Hamlet’s famous question, your choice between a cleaning franchise and an independent company depends on your priorities. Both options have their place—but if you’re looking for consistency, experience, and flexibility, an independent provider may be the better choice.

Still weighing your options? We’re always available to help you think it through. Just give us a call!